Market Entry & Co-Operation Strategy

Often, the entry into a new market promises to be a successful growth strategy. But just as often, companies fail on this task.

At IP Systems we support our customers with their entry into new markets and the development of lasting and successful partnerships. With our internationally experienced consultants IP Systems realizes the following marketing analysis:

Trendscouting: Identification of (market) relevant technology developments and their effects on customer and competition reaction
Segmentation: geographical, socio-economic, and customer preferences
Competitor analysis: Market-positioning and SWOT-analysis
Forecasts: Subscriber/Customer and turnover forecasts by means of qualitative and quantitative forecast methods
Best-in-class-Benchmarking & Best-Practice-Studies